Kismet

Bringing a new health tech brand to life through design language and brand architecture extensions. An eight-month brand overhaul covered a wide range of touchpoints: employee merch, creative direction and identity for the annual conference, art direction for the mobile app, social media and more.

Two silver Kismet coins in a velvet tray: a heart with Be humble, Be better, Embrace change, and FTX 26 Field Training
Kraft gift box printed with the Heartbeat logo for the Kismet annual summit, on a timber table in dramatic light
Presenter on stage in front of a large screen showing the Kismet app: Appointment booked, Speech Therapist
Kismet app home screen on purple: Good morning, with a portrait and buttons for Book a service, Events and Budgets
Speech therapist and a young boy making sounds together over a crocodile toy at a table
Person on a sofa using their phone, with a Kismet budget card overlaid showing $2,000 available
Heartbeat logo in bold white letters on black, with a heart in place of the E
Kismet Awards for Healthcare & Disability Services poster with glossy gold and purple hearts

Heartbeat, Kismet's annual employee summit, was a particularly exciting project. Creating a brand built to evolve with the organisation, shaped by other creatives into the future, was deeply rewarding. Its future rollout is one to watch! Completed in collaboration with Uncommon Design Group.

Hands holding a phone showing a speech therapist's profile and bookable sessions in the Kismet app
Folded black T-shirt printed with the Heartbeat logo: Kismet annual summit, Brisbane 2026
Alternative heartbeat logo in white on black: a halftone heart shape above the word heartbeat
Kismet Pulse logo: a white contour-line sphere with a heart, on a purple gradient
Six Kismet Pulse app icon options in black and white, from a simple heart to abstract wave marks

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brand & productdesigned for tomorrow

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